To call upon a chef rather than a perfumer (or what we call a “nose” in French)…Thierry Mugler just had this idea by collaborating with famous French chef Hélène Darroze. She was asked to invent 4 recipes inspired by Mugler’s famous fragrances : Angel, A*Men, Alien and Womanity. The chef thus imagined for best seller Angel, a crispy duck with redcurrant, lemon and beetroot. The perfume Alien transforms into a frozen cream with tonka beans, cookie clafoutis and pink crystallized grapefruit.
Alien |
A*Men |
Angel |
Womanity |
Furthermore, the brand is not the only one to be thinking about this sort of partnership, because chef Phillipe Conticini (with his store La Pâtisserie des Rêves), invited perfumer Olivia Giacobetti to revisit our childhood with candies.
Marshmallow, rose-water biscuit, Ear Grey sugar, rock candy, Christmas spices caramel, a sunny lollipop and a candy with a thousand candy taste…
And if you didn’t have enough, I can also talk to you about a book by Sabine Chabbert, a fan of perfume, who asked several perfumers to express themselves with gastronomy. Each of one them invented or described a recipe which evokes souvenirs, sensations and strong imagery.
1 Comment
Tu m’as devancé… J’allais justement faire un article sur Mugler… C’est un peu mon parfum… :)